They are strongly related subjects, for which having a good understanding of deep linking is crucial (in fact, deep linking is required for app indexing to work). And even recently, I published an article on deep linking to explain the reasons why I don’t recommend building it in-house anymore, along with the in’s and out’s of app indexing. He helps companies ranging from startups to large groups for which mobile is a key issue.įor the last six years, deep linking has been a subject I’ve passionately researched and pursued. This is a guest post written by Alex Jubien, an independent consultant for mobile strategy.
